Have you cultivated a lifestyle of hyperbolic discounting?
For starters, you might want to know what hyperbolic discounting is! I sure didn’t know what it meant until I read a great Nir & Far article “Hyperbolic Discounting: Why You Make Terrible Life Choices”. I’d recommend reading the entire article for some really great info, but essentially hyperbolic discounting is when someone chooses a smaller, immediate reward rather than a larger, delayed reward.
The article described a research experiment that illustrated two choices: Receiving $100 today, or waiting a week and receiving $120. We are impatient and every time the person choose the $100 today for that immediate pleasure rather than the future good. I realized that most people have this cognitive bias, naturally (and unfortunately) many of us do this with our fitness goals!
Continue reading “Is Your Cognitive Bias Stopping You From Achieving Your Fitness Goals?”